Lululemon Revenue Analysis 2008-2025

By: Jack Zeifman | Date: February 3rd 2026

Introduction

This page looks at how much money Lululemon has made each year from 2008 to 2025.

Who would use this data:

Table: Lululemon Annual Revenue Data
Year Revenue (Millions) Growth % Change in Revenue Notes
2008$353----Started selling online
2009$45228.0%+$99Growing fast
2010$71257.5%+$260Opened many new stores
2011$1,00040.4%+$288Went international
2012$1,37037.0%+$370Expanding product lines
2013$1,59116.1%+$221Had some quality problems
2014$1,79713.0%+$206New CEO
2015$2,06014.6%+$263More men's clothing
2016$2,34413.8%+$284Better online store
2017$2,64913.0%+$305Steady growth
2018$3,28824.1%+$639New products launched
2019$3,97921.0%+$691Digital improvements
2020$4,40210.6%+$423COVID-19 pandemic started
2021$6,25642.1%+$1,854Everyone buying athleisure
2022$8,11129.6%+$1,855Still growing fast
2023$9,61918.6%+$1,508Expanding globally
2024$10,58810.1%+$969Growth slowing down
2025$11,0738.8%+$485Current year

What the Data Shows

The Best Years (2020-2022)

Here's what happened during COVID-19:

Year Revenue Growth
2020$4.4 billion10.6%
2021$6.3 billion42.1%
2022$8.1 billion29.6%

Why this happened: During the pandemic, people stayed home and wanted comfortable clothes. Lululemon's yoga pants and athletic wear became very popular on TikTok leading to a sales spike. The company made $3.7 billion more in just two years.

The Beginning (2008-2012)

In the early years, Lululemon grew really fast. They went from $353 million to $1.37 billion in just 4 years. The company opened lots of new stores and started selling online which has become a massive market for them.

Recent Years (2023-2025)

Growth has slowed down recently. The company is still growing, but not as fast. This is normal because they are already so big. It's harder to grow 20% when you're making $10 billion than when you're making $1 billion.

Glossary - Important Terms

Revenue
How much money a company makes from selling things. This is before paying any bills or expenses.
Year-over-Year Growth
This compares how much the company made this year compared to last year. If they made more money, the growth is positive.
CAGR (Compound Annual Growth Rate)
The average growth rate per year over a long time period. For Lululemon from 2008-2025, this is about 23% per year.
Direct-to-Consumer
When a company sells directly to customers instead of selling to other stores. For Lululemon, this means their own stores and website.
Athleisure
Athletic clothes that people wear for exercise AND for everyday life. Like wearing yoga pants to the grocery store.
Pandemic
COVID-19 happened starting in 2020. Many stores closed, people stayed home, and shopping habits changed a lot.